SaaS Marketing Specialist

Job Description:

We are seeking a motivated and dynamic SaaS Marketing Specialist with a strong background in B2B services, finance and technology to join our growing team. As our solutions are SaaS- and cloud- based, this role is ideal for someone who thrives in a fast-paced, innovation-oriented environment and who is passionate about researching target markets and creating high-impact marketing and sales materials that resonate with clients in the trade finance, compliance and credit sectors.

The Company:

KS-TF AG, Switzerland based, was created as a consulting company and consists today of professionals with expertise in the trade processing and financing space, covering the disciplines of legal, credit, operations, strategy, structuring and software development.

 Key Responsibilities:

  • Develop and execute B2B marketing strategies to promote KS-TF AG’s software solutions in the trade finance, compliance and credit assessment space
  • Prepare presentations, one-pagers, newsletters, proposals and pitches to prospective business partners
  • Convert technical material into effective and informative marketing and sales material
  • Conduct market research and competitor analysis to support business development strategies
  • Support the maintenance of the company’s digital presence (website, newsletters, etc)
  • Collaborate with internal teams (consultants, analysts, compliance) to align marketing and sales initiatives with product and service delivery
  • Support client onboarding and maintain long-term relationships with existing clients
  • Monitor KPIs, track sales performance and prepare regular reports for management
  • Contribute to branding and communications efforts, ensuring consistent corporate messaging
  • Support ad-hoc projects and contribute ideas to improve sales effectiveness and market visibility

 We expect from a suitable candidate:

  • Bachelor’s degree in Marketing, Business, Communications, Economics, or related field
  • Proven experience in marketing and/or sales, ideally within finance, fintech, or B2B services
  • Exceptional skills in PowerPoint, including formatting, alignment, and visual storytelling
  • Proficiency in Canva, Word, Excel, and other relevant tools
  • Excellent communication and presentation skills in English
  • Ability to identify client needs and propose tailored solutions and marketing material
  • Strong organizational skills, sense of prioritization, and ability to deliver results under pressure
  • Team-oriented mindset, enjoys working in an office environment and values in-person collaboration
  • Creative, proactive, and results-driven personality
  • European Passport

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